Things have evolved so much when it comes to the Internet that it is enough just to Google whatever information we need, and we will find it right away. It may seem simple, but it is not, because there will be more than one web page that will have the same type of content we are looking for. So how will the search engine know which one you display first? It is because the search engine optimization, meaning that the content on a web page was optimized so it will respect the latest requirements of search engines. And in this game, Google, which is the Internet’s mastodon, makes the rules. If you have a website, but very few or even none visitors on it, this may happen because your content is not optimized for the search engine.
Once upon a time, just having a website was enough to draw all the attention to your business or activity online. Today, this is far from being enough, co Continue reading “Search Engine Optimization”